Cookies Used on Astutis.com

• This website uses cookies to provide an improved User Experience.
• Cookies are necessary to allow you to log in, use advanced navigation features, and store your preferences.
• Cookies can also be used for Analytical Purposes, where anonymous data about your visit is recorded and used to improve the website.
• Astutis aims to use your preferences to provide the best content we can whilst respecting your privacy. Please see our Privacy Statement for more information.
• You can check your preferences below and update them should you wish to:

Further information

What is a 'cookie'?

Cookies are a common Internet technology that assign a unique identification to your computer and store the detail on only your computer's hard drive via a facility in your web browser.

Cookies are used on this site. They are used to keep track of the information you have given us during your visits to the site. The cookie stored on your computer is simply a numeric identifier that we use to identify you as you move around the site and so you can retrieve information you have previously sent to our server.

Astutis website cookie

The Astutis website uses a “session cookie” to identify your browser “session” as you move between pages on the website and perform activities.

The website cookie allows this website to recognise each subsequent request from your browser as being the same browser that made the initial request to this website.

By knowing that each subsequent request is related to the first, this website is able to track your actions as you move around the website and to provide interactive features. By analysing how this website is being used in general, we can improve the website experience for future visitors. Should you experience any problems in using this website, our website developers may be able to use this information to track down your specific “user journey” and investigate and fix any issues that might arise.

The cookie itself is a very small text file that is stored on your device (for example, your PC or your phone) by your web browser. It contains a simple text code that your browser sends back to our website each time you browse to a new page. This allows the website to look up your specific session and associate data for that session with your browser. The data itself is not stored in your cookie but on the server(s) operating the website.

Each page on our website is generated by a Content Management System (CMS). This system provides a number of interactive features where your experience may be tailored according to your past activity on the website. Such features require the “session cookie” to operate.

• The session cookie provides the ability for you to log on to our website using your unique user name (or email address) and password.
• Each page on this website may be tailored to you uniquely, based on your past activity on the website, for example to show your name.
• The session cookie provides the means to remember your log on state and hence your discussion forum preferences, such as your nickname and the date of your last post.
• The session cookie provides the means for you to take part in votes (or polls) on the website.
• The session cookie provides the means to remember that you have submitted a form so that you are not asked to re-submit it.
• The session cookie provides the means to remember which files you have requested to be sent to you by email and the date and time at which such requests were made.
• The session cookie provides the means to remember whether you have ‘like’d our Facebook page.

As our website is improved over time, similar and more advanced features may be added that also require a “session cookie” to operate.

Analytical tool cookies

• This website uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"), Hotjar, a website usage analysis tool provided by Hotjar Ltd and HubSpot, a marketing and sales tool to help attract visitors to our site and understand them better provided by HubSpot, Inc.
• These tools are used to collect anonymous data that allows us to improve the functionality of our websites and make them more useful to you and easier to use
• This website uses cookies to allow these analytical tools to function correctly. 
• By accepting cookies on this website you consent to our privacy practices as well as those of Google Analytics and Hotjar as outlined or linked to in this policy

About Google Analytics, Google Ads and other Google products

• Astutis use Google Analytics Solutions free analytics tools to measure website, digital and offline data to gain insights.
• Google Analytics cookies store information such as the number of visits to the website and what site referred the visitor to the web page. Astutis use the information to view reports about how visitors interact with the website so that it can be improved.
• The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States.
• Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage.
• Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf.
• Google will not associate your IP address with any other data held by Google.
• You may refuse the use of cookies by selecting the appropriate settings on your browser, however, please note that if you do this you may not be able to use the full functionality of this website.
• By accepting cookies on this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.
• Astutis may use the following Google Analytics Advertising features: Remarketing and Advertising Reporting Features.
• Remarketing helps Astutis re-engage with users and attract them back whilst benfiting the user by helping them see information more relevant to them. Information for Remarketing is gathered through using cookies and/or device identifiers to allow Astutis to reach people who previously visited Astutis' websites and match the right people with the right message.
• Astutis uses other Google products such as Google Ads, Search Console and Data Studio and these are linked to Google Analytics. These tools are used to advertise the website as well as analyse the usage of it as outlined above and performance of our advertising/campaigns.
• Astutis uses Google Ads to advertise some products. Google provides us a unique ID, called a "GCLID", for every click that comes to this website from ad. Astutis is only sent a GCLID if a conversion, such as filling out a form, takes place.  To measure Google Ads performance Astutis can give that GCLID back to Google along with a few details about the type of conversion that it was and when it happened. None of your personal data is imported into Google Ads.
• Third-party vendors, including Google, may show our ads on sites across the Internet.
• Astutis and our third-party vendors, including Google, use first-party cookies (such as the Google Analytics cookie) and third-party cookies (such as the DoubleClick cookie) together to inform, optimise, and serve ads based on someone's past visits to our website.
• Useful links for futher information about privacy, these cookies and how to opt-out:
  Google’s privacy policy - http://www.google.com/intl/en/privacypolicy.html
  Opting out of being tracked by Google Analytics across all websites - http://tools.google.com/dlpage/gaoptout.
  Ad personalisation with Google - https://adssettings.google.com/authenticated
  Third-party vendor's use of cookies (Network Advertising Initiative) - http://optout.networkadvertising.org/?c=1

About HubSpot

Astutis uses HubSpot (https://www.hubspot.com) for our blog and to integrate with our website to provide a better experience to our visitors. The tool is used to provide useful content to visitors in a convenient and less interruptive way and help us understand how it is used by them.  The overall aim is to help visitors to determine if Astutis is the right company for them and to give Astutis enough information to maximise the chances of turning the visitor into a happy customer.  HubSpot uses cookies to track website visitors and contacts. Tracking includes timestamps of first, last and current visits and session identifiers. Upon first visiting the Astutis blog or website you will be given the option to accept these cookies. If you previously accepted these cookies and wish to change your preferences you can clear your cookies in your browser, as each browser is different please refer to your browser's help section for instructions. Should you decline, you will be given the option to accept on future visits. Further details on these cookies can be found here. These cookies also help identify visitors which can bring them the following benefits on future visits such as: preventing messages being repeatedly shown to visitors that have already seen them, saving visitors' time by pre-filling in forms,  preventing repeated requests to login (where required), determining/saving whether any chat widgets are open,  helping Astutis de-duplicate contacts to prevent visitors being given the same information multiple times, providing visitors with a better experience by facilitating A/B testing.

HubSpot may also be used to better identify users of the Astutis website, blog, content, social media channels and communication channels that may be a good or inappropriate match to the services offered, or even spam. This is done through tracking the usage (such as visit totals and frequency for any Astutis content viewed; completion of forms/submission of data on them, interactions with Astutis on social media and communication with Astutis) of the aforementioned properties as outlined above. This data may be recorded together with any other data that has been voluntarily provided to Astutis or shared publicly by users and organisations. The identified users may then be manually reviewed to enable appropriate action to be taken, such as sharing of information that may be useful, making contact or monitoring further activity. 

About Hotjar

Astutis use Hotjar (https://www.hotjar.com) in order to better understand our visitors’ needs and to optimise this service and experience. Hotjar is a technology service that helps us better understand our visitors experience (e.g. how much time they spend on which pages, which links they choose to click, what visitors do and don’t like, etc.) and this enables us to build and maintain our service with customer feedback. Hotjar uses cookies and other technologies to collect data on our visitors’ behavior and their devices (in particular device's IP address (captured and stored only in anonymised form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymised user profile. Neither Hotjar nor Astutis will ever use this information to identify individual visitors or to match it with further data on an individual visitor. For further details, please see Hotjar’s privacy policy: https://www.hotjar.com/legal/policies/privacy.
 
You can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by following this opt-out link: https://www.hotjar.com/legal/compliance/opt-out 

Astutis have utilised Hotjar's suppression settings to suppress all text based on-page numbers and email addresses for www.astutis.com. This means that these these details will never reach Hotjar's servers, so that your data is kept private.

Objecting to profiling for direct marketing purposes
Under Article 21 of the GDPR, individuals have the right to object to any profiling carried out for direct marketing purposes. If you wish to do this or submit an access request you can do so by sending an email to dataprotection@astutis.com.

Controlling and deleting cookies

You may restrict or block the cookies which are set by this website, or any other website, through your browser settings or on this page.

To find out more about cookies and how to manage them, visit www.aboutcookies.org.

Please be aware that restricting cookies may impact on the functionality of this website.